I’m Dan Solin, the author of
Ask: How to Relate to Anyone.
I’m best known for writing investment books (I wrote the Smartest series), so what prompted the shift into the self-help genre?
It was largely to help myself.
I used to believe what I was saying was more important than what I was hearing. Instead of really listening, I was usually waiting for the other person to stop talking. My interactions were like two billiard balls bouncing off each other.
Then I did some research. What I found was stunning.
When we empower others to talk about themselves, the brain activity in those people is similar to when they’re engaged in their most pleasurable activities. Talking about yourself releases certain hormones that make you feel good. Doing so causes you to project traits of likeability and trustworthiness onto the person who encourages you to talk.
In my own life, implementing my findings has increased my level of personal happiness and deepened my relationships. People project the nicest qualities onto me, like kindness, thoughtfulness and insight, whenever I encourage them to talk about themselves. The next logical step in my journey was to share that research with you.
That’s why I wrote Ask.
Although Ask won’t be published until October, 2020, advance copies were sent to reviewers. Here are some responses:
An engaging book that provides thoughtful, actionable, and perhaps most importantly, evidence-backed insights that reveal what each of us can do to improve our ability to relate to others.
David HoffeldAuthor of The Science of Selling
Dan Solin’s ASK: How to Relate to Anyone is a brilliant fusion of the academic and the actionable, of research findings and real-life strategies. Solin offers succinct, engaging summaries of findings from the fields of positive psychology, communication, and neuroscience. His genius lies in demonstrating Why and How those findings can be easily adopted by leaders, advisors, teachers and anyone else who strives to be of use to other human beings.
Moira Somers, Ph.D., C.Psych.Author of Advice that Sticks
I hope, with the help of your book that I can become a master ASKer because it truly is one of the most effective tools for effective communication that I’ve ever seen (and I’ve been in Communications professionally for 35 years). Wish I had had the book decades ago.
Jeffery GoddardCEO Executive Producer, TVA Media Group
Ask will be published in October, 2020.
You can place a pre-order now and Ask will be shipped to you in the Fall.